Will Trump Media’s $2B Bitcoin Purchase Break the Halving Cycle?

Omada Apeh
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Omada Apeh
Omada is an experienced crypto journalist delivering in-depth analysis and insights on the ever-evolving world of cryptocurrency and blockchain. Her expertise spans market trends, regulatory developments,...
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Donald Trump’s media company has just thrown down the gauntlet on one of the most solid beliefs in crypto which is that Bitcoin’s bull market peaks a year after each halving. With a reported $2 billion Trump Media Bitcoin purchase, the Trump Media and Technology Group (TMTG) is possibly recalibrating how macro factors like US interest rates and policy impact Bitcoin.

Beyond the Halving: Is the Four-Year Cycle Still Relevant?

Bitcoin’s four-year halving cycle has been the timing compass for investors since day one. Since its inception, the asset has always rallied 12-18 months after each halving and then corrected for a long time. This was last seen in 2021 when Bitcoin went to nearly $69,000 and then dropped into a bear market.

But this cycle is different. After the April 2024 halving which reduced miner rewards to 3.125 BTC per block, BTC has gone from $65,000 to nearly $120,000. And now, with the $2 billion Trump Media Bitcoin acquisition, people are asking: Is the traditional halving framework obsolete?

Analyst EndGame Macro noted on X:

“No one spends $2 billion on an ultra-volatile asset unless they’re betting on a shift in the entire liquidity regime. If they didn’t believe the Fed was going to pivot, either by force or design, then this would be reckless.

Because if the Fed holds rates higher for longer and Bitcoin corrects 40-60% in a deflationary flush, Trump Media would risk massive mark-to-market losses or even liquidation.”

Trump Media Bitcoin Purchase
Trump Media Bitcoin Purchase

Liquidity, Rates, and BTC

This comes as expectations of monetary easing in the US are growing. Goldman Sachs just reiterated their forecast of three 0.25% rate cuts this year starting in September if inflation continues to decline.

Those rate cuts would lower borrowing costs and inject liquidity into the system; a scenario that always favors speculative assets like Bitcoin. For investors, it’s simple: as the cost of capital goes down, risk assets go up. And Trump Media may just be getting set to surf that liquidity wave.

Trump’s repeated attacks on Fed Chair Jerome Powell and 4.25% interest rate signal his frustration. According to recent interviews, he thinks high rates are costing Americans billions.

In short, the Trump Media Bitcoin purchase may be a bet on a bigger monetary shift.

Bitcoin Price Table: Halving vs. Market Events

DateEventBTC Price (Approx.)Outcome
Nov 20121st Halving$12Surged to $1,200 in 1 year
July 20162nd Halving$650Surged to $20,000 in Dec 2017
May 20203rd Halving$8,500Surged to $69,000 by Nov 2021
Apr 20244th Halving$65,000around $119,000 by July 2025
July 2025Trump Media’s $2B BTC Purchase$119,019Ongoing market re-evaluation

This table shows that halving events usually precede bull markets, but Trump Media’s buy has added a new macro catalyst that may change that entirely.

Trump Media Bitcoin Purchase
Trump Media Bitcoin Purchase

Conclusion

Based on latest research, the Trump Media Bitcoin purchase has opened up a debate about whether the crypto space is seeing the start of a new kind of Bitcoin cycle; one driven not just by internal blockchain mechanics but external political and fiscal dynamics.

Even if Bitcoin cools off later this year, some think 2025-2026 could still be bullish especially if the Fed eases rates and crypto-friendly policy gains traction in Washington.

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Summary

Trump Media Bitcoin purchase challenges the long-held belief that BTC always peaks a year after halving. BTC follows a 4-year cycle, but the company’s massive investment may be signaling a new macro-driven market regime. Analysts think this could accelerate BTC’s gains especially with rate cuts and growing pro-crypto sentiment.

FAQs

What is the Trump Media Bitcoin purchase?

Trump Media and Technology Group announced a $2 billion investment in Bitcoin in July 2025.

How will this affect Bitcoin’s price cycle?

The buy may disrupt the traditional halving cycle as political and monetary policy now matter.

Why is this important for crypto investors?

It means increased political acceptance of crypto and may reflect rate cuts, more liquidity.

Glossary

Halving: A scheduled reduction in miner rewards, every 4 years.

Perpetual Futures: Derivatives with no expiration, used for crypto speculation.

Liquidity Regime: The overall amount of capital in the financial system, influenced by interest rates and central bank policy.

Rate Cut: A reduction in a central bank’s interest rate, used to stimulate the economy.

Stablecoin Act: US legislation to regulate stablecoins, could legitimize them.

Sources

CoinDesk

EndGame Macro

Disclaimer

The price predictions and financial analysis presented on this website are for informational purposes only and do not constitute financial, investment, or trading advice. While we strive to provide accurate and up-to-date information, the volatile nature of cryptocurrency markets means that prices can fluctuate significantly and unpredictably.

You should conduct your own research and consult with a qualified financial advisor before making any investment decisions. The Bit Journal does not guarantee the accuracy, completeness, or reliability of any information provided in the price predictions, and we will not be held liable for any losses incurred as a result of relying on this information.

Investing in cryptocurrencies carries risks, including the risk of significant losses. Always invest responsibly and within your means.

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Omada is an experienced crypto journalist delivering in-depth analysis and insights on the ever-evolving world of cryptocurrency and blockchain. Her expertise spans market trends, regulatory developments, and innovative use cases. She is dedicated to providing accurate and engaging content for crypto enthusiasts and newcomers alike.
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